Marketing/Promotion Specialist
University of Kentucky
Lexington, KY
Full-time
Advertising / Marketing / Public Relations
Posted on April 12, 2024
Posting Details
Posting Details
Job Title
Marketing/Promotion Specialist
Requisition Number
RE44853
Working Title
Content Creator
Department Name
3CP20:Phys Plt-Recycling Operations
Work Location
Lexington, KY
Grade Level
41
Salary Range
$15.67-25.05/hour
Type of Position
Staff
Position Time Status
Full-Time
Required Education
BA
Click here for more information about equivalencies:
https://hr.uky.edu/employment/working-uk/equivalencies
Required Related Experience
No experience required.
Required License/Registration/Certification
None
Physical Requirements
Standing or walking with objects up to 25lbs; Sitting at a computer workstation for extended periods; Repetitive motion; Loud noises; Dust; Fumes.
May be exposed to elements of weather and temperature extremes while on and/or traveling to/from a job site(s).
Shift
8:00am – 5:00pm (Monday – Friday)
Hours of work may vary dependent upon situational factors requiring night(s), weekend(s), and/or holiday(s) response.
Job Summary
Reporting directly to the Recycling/Waste Reduction Specialist Senior, this position produces high-quality output for Facilities Management – Recycling Operations, including updating existing material, generating novel work, and identifying new ways to reach consumers; Demonstrates active participation in shaping Recycling Operations' stylistic guidelines; Proposes, plans, and creates graphics to communicate recycling, waste diversion, and other zero-waste management messages for promotional and outreach efforts, including flyers, web pages, social media, and merchandise; Assists in the creative design of promotional materials; Coordinates and/or conducts photo shoots to be used as content on social media, webpages, reports, etc.; Proposes, plans, and creates videos on zero-waste topics; Participates in creating and implementing communication and outreach initiatives and campaigns; Assists in outreach opportunities, including tabling; Staff Appreciation Day, and other celebrations; Assists in the preparation and creation of reports and articles; Identifies communication needs in relation to the University's Zero-Waste Goals and creates content focused on those needs.
In addition, the Content Creator utilizes social media to engage consumers, respond to questions or complaints, and to promote recycling operations initiatives; Writes, reviews, edits, and updates content for websites; and conducts keyword research and employs Search Engine Optimization ( SEO) techniques to optimize website content and increase site traffic; Contextualizing findings. Monitors, analyses, and reports on web performance.
Internal Employee Being Considered
Skills / Knowledge / Abilities
MS Windows/Office;
Driver's License — Preferred
Ability to produce entertaining or educational material for digital media and offline content that engages new and existing customers; Ability to blend client's content guidelines with one's creativity and curiosity utilizing various content types; Analyses web traffic to measure the success of the content.
Does this position have supervisory responsibilities?
No
Preferred Education/Experience
Bachelor's Degree — English, Journalism, Marketing, or a related field.
Bachelor's Degree + 1 Year
Deadline to Apply
04/18/2024
University Community of Inclusion
The University of Kentucky is committed to a diverse and inclusive workforce by ensuring all our students, faculty, and staff work in an environment of openness and acceptance. We strive to foster a community where people of all backgrounds, identities, and perspectives can feel secure and welcome. We also value the well-being of each of our employees and are dedicated to creating a healthy place to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors the University of Kentucky is a Tobacco & Drug Free campus.
As an Equal Opportunity Employer, we strongly encourage veterans, individuals with disabilities, women, and all minorities to consider our employment opportunities.
Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
Posting Specific Questions
Required fields are indicated with an asterisk (*).
Required Documents
Posting Details
Job Title
Marketing/Promotion Specialist
Requisition Number
RE44853
Working Title
Content Creator
Department Name
3CP20:Phys Plt-Recycling Operations
Work Location
Lexington, KY
Grade Level
41
Salary Range
$15.67-25.05/hour
Type of Position
Staff
Position Time Status
Full-Time
Required Education
BA
Click here for more information about equivalencies:
https://hr.uky.edu/employment/working-uk/equivalencies
Required Related Experience
No experience required.
Required License/Registration/Certification
None
Physical Requirements
Standing or walking with objects up to 25lbs; Sitting at a computer workstation for extended periods; Repetitive motion; Loud noises; Dust; Fumes.
May be exposed to elements of weather and temperature extremes while on and/or traveling to/from a job site(s).
Shift
8:00am – 5:00pm (Monday – Friday)
Hours of work may vary dependent upon situational factors requiring night(s), weekend(s), and/or holiday(s) response.
Job Summary
Reporting directly to the Recycling/Waste Reduction Specialist Senior, this position produces high-quality output for Facilities Management – Recycling Operations, including updating existing material, generating novel work, and identifying new ways to reach consumers; Demonstrates active participation in shaping Recycling Operations' stylistic guidelines; Proposes, plans, and creates graphics to communicate recycling, waste diversion, and other zero-waste management messages for promotional and outreach efforts, including flyers, web pages, social media, and merchandise; Assists in the creative design of promotional materials; Coordinates and/or conducts photo shoots to be used as content on social media, webpages, reports, etc.; Proposes, plans, and creates videos on zero-waste topics; Participates in creating and implementing communication and outreach initiatives and campaigns; Assists in outreach opportunities, including tabling; Staff Appreciation Day, and other celebrations; Assists in the preparation and creation of reports and articles; Identifies communication needs in relation to the University's Zero-Waste Goals and creates content focused on those needs.
In addition, the Content Creator utilizes social media to engage consumers, respond to questions or complaints, and to promote recycling operations initiatives; Writes, reviews, edits, and updates content for websites; and conducts keyword research and employs Search Engine Optimization ( SEO) techniques to optimize website content and increase site traffic; Contextualizing findings. Monitors, analyses, and reports on web performance.
Internal Employee Being Considered
Skills / Knowledge / Abilities
MS Windows/Office;
Driver's License — Preferred
Ability to produce entertaining or educational material for digital media and offline content that engages new and existing customers; Ability to blend client's content guidelines with one's creativity and curiosity utilizing various content types; Analyses web traffic to measure the success of the content.
Does this position have supervisory responsibilities?
No
Preferred Education/Experience
Bachelor's Degree — English, Journalism, Marketing, or a related field.
Bachelor's Degree + 1 Year
Deadline to Apply
04/18/2024
University Community of Inclusion
The University of Kentucky is committed to a diverse and inclusive workforce by ensuring all our students, faculty, and staff work in an environment of openness and acceptance. We strive to foster a community where people of all backgrounds, identities, and perspectives can feel secure and welcome. We also value the well-being of each of our employees and are dedicated to creating a healthy place to work, learn and live. In the interest of maintaining a safe and healthy environment for our students, employees, patients and visitors the University of Kentucky is a Tobacco & Drug Free campus.
As an Equal Opportunity Employer, we strongly encourage veterans, individuals with disabilities, women, and all minorities to consider our employment opportunities.
Any candidate offered a position may be required to pass pre-employment screenings as mandated by University of Kentucky Human Resources. These screenings may include a national background check and/or drug screen.
Posting Specific Questions
Required fields are indicated with an asterisk (*).
- * In detail, please describe your experience with social media analytics.
(Open Ended Question) - * What is your knowledge and experience implementing marketing strategies across multiple platforms (i.e., web, social media, etc.)?
(Open Ended Question) - * Please describe your experience with marketing, public relations, and community outreach, specifically detailing your work with social media and/or web design for those purposes.
(Open Ended Question) - * Describe your experience creating and editing content for an organization's main social media presence.
(Open Ended Question) - * Where did you first see this position advertised other than on UK's online employment system?
- HigherEdJobs.com
- Diverseeducation.com (Diverse Issues in Higher Education)
- HERCjobs.org (Higher Education Recruitment Consortium)
- InsightIntoDiversity.com
- Latinosinhighered.com
- Indeed.com
- A Colleague, Friend and/or Family Member
- UK Job Fair
- None of the Above
Required Documents
- Resume
- Cover Letter
